The dissemination and sale strategy of your product can gain even more relevance with a digital event. The action can help create business opportunities, attract collaborators, give your product more visibility and drive sales. Best of all, you can C级执行名单 create your digital event on the Hotmart platform itself. But before doing so, it is important to analyze your product, the context in which we live and how the digital event can be beneficial for you as a Producer and for your clients. To help you in that stage, I am going to show you some situations and a list of priorities that you will have to know before creating your digital event. Let's go there! What to do before creating a digital event I have prepared some tips that can help you understand whether or not you need to create the event. The first step is to analyze your product, and for that you can follow the following checklist: Do you already have a digital product? If not, check out this special content on how to create an online product at Hotmart . If so, go to the next step. Does your product combine with the event strategy? Not every digital event will be suitable for your work. So take a few steps back and remember what your goal was back when you started. Understand if the action is going to add value to your work, your image and your buyers. Is your product up to date? If you have analyzed point 2 and understand that the event can offer value to your business, think about whether the current version of your digital product combines with an event or if you need news. To understand what could be improved in your course, talk to the clients themselves. You can do this by sending them a satisfaction survey by email or by using Hotmart Ask . What would be the ideal type of digital event for your product? You can do a live to deliver new content, answer questions, strengthen relationships with customers, create or strengthen collaborations and more. Is this the right time? Understand how your audience is behaving at the moment. Send an email to your customers to find out how their daily life is. Research on social media how stakeholders in the niche you work in are coping with the scenario. This way you get an overview and think more clearly if your audience really needs content in an event format.